D2 · Author profile
D2 B2B Lead Intelligence Team
ICP and account research, evidence-backed qualification, buyer mapping, contact verification and handoff QA
Editorial scope
Who is responsible for this content?
The D2 B2B Lead Intelligence Team publishes and reviews evidence-led guidance on ICP design, account research, observable signals, source and freshness controls, buyer-function mapping, contact verification, duplicate handling and CRM-ready sales handoff. The team does not treat research readiness as proof of replies, meetings, purchase intent or revenue.
Expertise
- ICP and Account Research
- Evidence-Backed Qualification
- Buyer-Function Mapping
- Contact Verification
- Buying-Signal Research
- Source and Freshness QA
- Duplicate and Acceptance Controls
- CRM-Ready Handoff
Methodology
Evidence must remain separate from assumptions.
B2B Lead Intelligence separates observed facts from commercial inference, preserves source/date and verification context, applies explicit accept/gap/review/reject states and keeps research/handoff evidence separate from downstream sales outcomes.
Editorial responsibility
This is a team-level entity, not an individual profile.
D2 attributes content to this team when domain responsibility is collective. Named Person profiles should only be published when identity, role and relevant experience can be verified. Claims still need to stay inside D2's evidence boundary and publication methodology.